American Journey Watercolor

American Journey Artists’ Watercolor Paints feature only the finest raw materials and the highest-quality, maximum-strength pigments to ensure clean, vibrant colors with exceptional working properties. Available in 15 and 37 mL tubes.

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Your enthusiasm and loyalty allow us to continue the American Journey story.  Even better, American Journey Paint continues to be made in the USA by the same hands that have always made them. The same trusted formulas, made in small batches, still deliver the exceptional quality and outstanding value the brand is known for. Because American Journey artists will accept nothing less, and neither will we.  
We’re also happy to share that American Journey Brushes and other products will continue as well, maintaining the craftsmanship and reliability artists have come to expect.

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Artist Spotlight on Vlad Yeliseyev

After over 50 years of working in watercolor, I’ve tried just about every paint brand on the market. My journey started with scarce materials in the Soviet Union and continued through years of scraping by in New York City, testing and experimenting with whatever I could afford. When I finally had access to professional-grade materials, I realized just how much of a difference quality paint can make.

Watercolor is known as one of the most unforgiving mediums. Many people assume that the difficulty lies in the inability to correct mistakes. While that’s partly true, for me the bigger challenge has always been maintaining vibrancy and transparency after the paint dries. Colors tend to dull, tonal values shift, and multiple washes can kill the freshness of a painting.

That’s why discovering American Journey watercolors was a game changer. From the first time I used them, I noticed something different: the colors stayed vibrant—even after drying—and retained a sense of clarity and depth, even in the darkest passages. My paintings looked fresher, bolder, and more transparent. And others noticed the difference too.

Another thing I appreciate is their no-nonsense color lineup. Many brands today offer hundreds of trendy shades, but as someone trained in traditional fine art, I prefer to mix my own. American Journey gives me a solid core palette with the quality pigments I need—without overwhelming me with unnecessary options.

Consistency matters a lot to a professional painter, and American Journey delivers. In all my years using them, I’ve never had a tube behave differently or change in color properties from batch to batch. That reliability means I can focus on painting—not second-guessing my materials.

They also offer one of the largest tube sizes available, which is incredibly convenient in the studio, along with smaller tubes perfect for plein air work. And for professional-grade paint, the price is more than fair—it’s one of the best values out there.

For me, American Journey watercolors strike the perfect balance: bold, dependable, and thoughtfully made. After decades of searching, I can finally say I’ve found the paint I plan to stick with.

For more on Vlad visit: https://www.yeliseyevfineart.com/